Sunday, 25 August 2013

Change of plans.

I did say I was going to write about what my business offers and the benefits open to you.  I have decided to keep that for another day.  Instead I am going to talk about what I have done thus far and results that have been achieved.

I have been 'Active' for two weeks, that is since I commenced advertising.  As mentioned prior, getting the right combination of 'free' ads and 'paid' ads is a challenge.  Then equally as challenging is the wording of the ad.  Using ads that require 'keywords' is also very interesting and I am constantly changing them.  I think I have found some level ground now that requires a few weeks of monitoring and tracking to see what works and what doesn't.

I have had prospective leads from the USA, New Zealand, India and Australia.  It shows I have reach but (there's always a but), the quality of those leads is poor.  I have tweaked some ads and redefined my target countries as well as made changes to who will see the ads.  An appropriate question might be, who do I want to see the ads?  Well, in an ideal world I would love people who are seriously looking to start their own home business online with a view to succeeding in the medium to long term.  Remember, there's no instant gratification here.  I have previously discussed attributes required and these combine to make for the ideal prospect.

I will say that every morning over the past fortnight I have checked my email and hoped to find a bunch of leads littering my inbox.  Not so lucky!  There have been the odd two or so but my mentor assures me when I find the correct advertising mix, that number of leads will rocket.  For interest, when people go to my webpage  My Web Page, among a host of information to read through, there is a wee form to fill in asking for First/Last name, email and phone number.  This provides the viewer with much more detail. Also, this plugs those folks into our system so they receive appropriate information about the company.  I see their number and will follow them up in a day or two to show the human face of the business.  This same system will work for you also.

That will do for today, I lost my focus a tad but the track is wide.

TTFN

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